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Philip, Kotler.

Marketing management : an Asian perspective / Philip Kotler; Kevin Lane Keller; Swee Hoon Ang; Siew Meng Leong; Chin Tiong Tan. - Singapore : Pearson Prentice Hall, 2006. - xxxiii, 830p. : col. ill. ; 28 cm.

0131982621


Marketing--Management.
Marketing--Management.--Asia

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