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Principles of marketing (Record no. 132464)

000 -LEADER
fixed length control field 00549nam a2200193Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 150408s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0131018612
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
092 ## - LOCALLY ASSIGNED DEWEY CALL NUMBER (OCLC)
Classification number 658.8 KOT 2004
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Kotler, Philip
9 (RLIN) 3874
245 ## - TITLE STATEMENT
Title Principles of marketing
Statement of responsibility, etc. Philip Kotler, Gary Armstrong.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. Upper Saddle River, NJ
Name of publisher, distributor, etc. Pearson Education, Inc.
Date of publication, distribution, etc. 2004
300 ## - PHYSICAL DESCRIPTION
Extent 661p
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references and index.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing
9 (RLIN) 3572
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Permanent location Current location Date acquired Full call number Barcode Date last seen Copy number Price effective from Koha item type
          General Circulation USJ Library - Ilha Verde Campus USJ Library - Ilha Verde Campus 2015-04-21 658.8 KOT 2004 02547 2020-02-14 c1 2015-04-21 Book
          General Circulation USJ Library - Ilha Verde Campus USJ Library - Ilha Verde Campus 2015-04-21 658.8 KOT 2004 03536 2020-02-14 c2 2015-04-21 Book
          General Circulation USJ Library - Ilha Verde Campus USJ Library - Ilha Verde Campus 2016-05-11 658.8 KOT 2004 23032 2020-02-14 c3 2016-05-11 Book
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