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Strategic marketing problems: cases and comments Roger A. Kerin, Robert A. Peterson

By: Kerin, Roger A.
Publisher: Boston, MA Allyn and Bacon 1987Description: 735p.ISBN: 020510553X.Subject(s): Marketing - Decision making - Case studies | Marketing - Management - Case studiesDDC classification: 658.8
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Item type Current location Collection Call number Status Date due Barcode
Book Book USJ Library - Ilha Verde Campus
General Circulation 658.8 KERst 1987 (Browse shelf) Available 03470

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