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Integrated advertising, promotion, & marketing communications

By: Clow, Kenneth E.
Material type: materialTypeLabelBookPublisher: Harlow, Essex Pearson Education 2012Edition: 5th ed., Global ed.Description: 463 p. : ill. 28 cm.ISBN: 9780273753285.Subject(s): Advertising | Communication in marketing
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Item type Current location Collection Call number Status Date due Barcode
Book Book USJ Library - Ilha Verde Campus
General Circulation 659.1 CLO 2012 (Browse shelf) Available 13266

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