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How Social Media Affects the Purchase Intentions of Female Consumers in Macao : Watching Beauty and Cosmetic Product Experience Videos on Youtube / Chan Velda.

By: Chan, Velda.
Contributor(s): Silva, Susana Costa [Supervisor.] | University of Saint Joseph Faculty of Creative Industries. Communication and Media.
Publisher: Macau : University of Saint Joseph, 2020Description: 83pages : ill. ; 30 cm + CD-Rom.Subject(s): University of Saint Joseph -- Thesis and Dissertations -- Master of Communication and Media (MCM)Online resources: Full Text (USJ only) Dissertation note: In Partial Fulfillment of the Requirements for the Degree of Master of Communication and Media in the Faculty of Creative Industries University of Saint Joseph, Macau, July 2020.
List(s) this item appears in: Master of Media and Communications
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Item type Current location Collection Call number Status Date due Barcode
Theses and Dissertations Theses and Dissertations USJ Library - Ilha Verde Campus
Thesis and Dissertations
Theses and Dissertations M-CM 2020 CHA,VEL (Browse shelf) Not for loan 31671

Supervisor : Susana Silva.

In Partial Fulfillment of the Requirements for the Degree of Master of Communication and Media in the Faculty of Creative Industries University of Saint Joseph, Macau, July 2020.

Includes bibliography and index.

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