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Strategic marketing problems: cases and comments

by Kerin, Roger A.

Edition: 5th ed.Publisher: Boston, MA Allyn and Bacon 1990Availability: Items available for loan: USJ Library - Ilha Verde Campus [Call number: 658.8 KER 1990] (1).

Marketing: the core. / Roger A. Kerin, Steven W. Hartley, William Rudelius

by Kerin, Roger A.

Publisher: Boston, MA McGraw-Hill Irwin 2004Availability: Items available for loan: USJ Library - Ilha Verde Campus [Call number: 658.8 KERma 2004] (1).

Strategic marketing problems: cases and comments Roger A. Kerin, Robert A. Peterson

by Kerin, Roger A.

Publisher: Boston, MA Allyn and Bacon 1987Availability: Items available for loan: USJ Library - Ilha Verde Campus [Call number: 658.8 KERst 1987] (1).

Strategic marketing problems: cases and comments. / Roger A. Kerin, Robert A. Peterson

by Kerin, Roger A.

Edition: 8th ed.Publisher: Englewood Cliffs, N.J. : Prentice Hall, 1998Availability: Items available for loan: USJ Library - Ilha Verde Campus [Call number: 658.802 KER 1998] (1).

Marketing / Roger A. Kerin ... [et al.].

by Kerin, Roger A.

Edition: 8th ed.Publisher: New York : McGraw-Hill/Irwin, c2006Online access: Publisher description | Table of contents only Availability: Items available for loan: USJ Library - Ilha Verde Campus [Call number: 658.8 KER 2006] (2).

Strategic marketing problems : cases and comments / Roger A. Kerin & Robert A. Peterson.

by Kerin, Roger A | Peterson, Robert A.

Edition: International ed.Publisher: New Jersey : Pearson Prentice Hall, c2004Availability: Items available for loan: USJ Library - Ilha Verde Campus [Call number: 658.802 KER 2004] (1).

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