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Marketing management Philip Kotler, Kevin Lane Keller.

by Kotler, Philip.

Edition: 12th ed.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New Jersey Pearson/Prentice-Hall c2006Availability: Items available for loan: USJ Library - Ilha Verde Campus [Call number: 658.8 KOT 2006] (3).

Services marketing in Asia: managing people, technology, and strategy Christopher Lovelock [et.al]

by Christopher, Lovelock.

Edition: 2nd ed.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Singapore : Pearson Prentice Hall, 2005Availability: Items available for loan: USJ Library - Ilha Verde Campus [Call number: 658.8 SER 2005] (4).

Marketing: an introduction Gary Armstrong, Philip Kotler.

by Armstrong, Gary.

Edition: 7th ed.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Upper Saddle River, NJ Pearson Prentice Hall 2005Availability: Items available for loan: USJ Library - Ilha Verde Campus [Call number: 658.8 ARM 2005] (1).

Marketing management : an Asian perspective / Philip Kotler; Kevin Lane Keller; Swee Hoon Ang; Siew Meng Leong; Chin Tiong Tan.

by Philip, Kotler | Keller, Kevin Lane.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Singapore : Pearson Prentice Hall, 2006Availability: Items available for loan: USJ Library - Ilha Verde Campus [Call number: 658.8 MAR 2006] (2).

Global marketing Mark C. Green

by Keegan, Warren J.

Edition: 5th ed.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Upper Saddle River, NJ Pearson / Prentice Hall 2008Availability: Items available for loan: USJ Library - Ilha Verde Campus [Call number: 658.84 KEE 2008] (1).

E-commerce: business, technology, society Carol Guercio Traver

by Laudon, Kenneth C.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Upper Saddle River, NJ Pearson / Prentice Hall 2008Availability: Items available for loan: USJ Library - Ilha Verde Campus [Call number: 658.872 LAU 2008] (2).

Consumer behavior

by Schiffman, Leon G. ; Kanuk, Leslie Lazar.

Edition: 9th ed.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Upper Saddle River, N.J. Pearson Prentice Hall 2007Availability: Items available for loan: USJ Library - Ilha Verde Campus [Call number: 658.8342 SCH 2007] (1).

Basic marketing research : using Microsoft Excel data analysis

by Burns, Alvin C. ; Bush, Ronald F.

Edition: 2nd edMaterial type: book Book; Format: print ; Literary form: Not fiction Publisher: Upper Saddle River, N.J. Pearson Prentice Hall 2008Availability: Items available for loan: USJ Library - Ilha Verde Campus [Call number: 658.83 BUR 2008] (1).

Principles of marketing

by Kotler, Philip.

Edition: 14 ed., International/global ed.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Boston Pearson Prentice Hall 2012Availability: Items available for loan: USJ Library - Ilha Verde Campus [Call number: 658.8 KOT 2012] (4).

Consumer behavior Leon G. Schiffman, Leslie Lazar Kanuk ; in collaboration with Joseph Wisenblit.

by Schiffman, Leon G.

Edition: 10th Ed.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Boston, Mass. Pearson Prentice Hall 2010Availability: No items available Checked out (1).

Strategic marketing problems : cases and comments / Roger A. Kerin & Robert A. Peterson.

by Kerin, Roger A | Peterson, Robert A.

Edition: International ed.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New Jersey : Pearson Prentice Hall, c2004Availability: Items available for loan: USJ Library - Ilha Verde Campus [Call number: 658.802 KER 2004] (1).

Consumer behavior

by Schiffman, Leon G. ; Kanuk, Leslie Lazar.

Edition: 9th ed.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Upper Saddle River, N.J. Pearson Prentice Hall 2007Availability: No items available

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