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Strategic marketing problems: cases and comments

by Kerin, Roger A.

Edition: 5th ed.Publisher: Boston, MA Allyn and Bacon 1990Availability: Items available for loan: USJ Library - Ilha Verde Campus [Call number: 658.8 KER 1990] (1).

Strategic marketing problems: cases and comments Roger A. Kerin, Robert A. Peterson

by Kerin, Roger A.

Publisher: Boston, MA Allyn and Bacon 1987Availability: Items available for loan: USJ Library - Ilha Verde Campus [Call number: 658.8 KERst 1987] (1).

Strategic marketing problems: cases and comments. / Roger A. Kerin, Robert A. Peterson

by Kerin, Roger A.

Edition: 8th ed.Publisher: Englewood Cliffs, N.J. : Prentice Hall, 1998Availability: Items available for loan: USJ Library - Ilha Verde Campus [Call number: 658.802 KER 1998] (1).

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